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YEAR: 2023 perspeXtives: Product Innovation Customer Spotlight Policy | August 03, 2023
Culture: It's What's for Breakfast
It is a simple expression of a complex idea that is indispensable to the success of not only any corporate strategy, but also of any corporation itself. It is a mandate that springs from the clear understanding that when people are connected, energized, and moving together with purpose, there are no limits to where they can go and what they can achieve.
Influential thinker, author, and educator Peter Drucker famously said, “Culture eats strategy for breakfast.”It is a simple expression of a complex idea that is indispensable to the success of not only any corporate strategy, but also of any corporation itself. It is a mandate that springs from the clear understanding that when people are connected, energized, and moving together with purpose,...
YEAR: 2023 perspeXtives: Product Innovation | March 20, 2023
What GreenBiz 2023 Tells Us About the Future of Sustainability
I’ve spent nearly 20 years in sustainability, but this was my first year attending GreenBiz on behalf of U. S. Steel. Founded in 1991, GreenBiz has been a force for coalescing and galvanizing business leaders working on everything from social justice to the circular economy to building a more resilient supply chain. It was an honor to represent U. S. Steel as its head of sustainability. As the...
YEAR: 2023 perspeXtives: Product Innovation | March 15, 2023
Steel the Sustainable Way – Three Steps to Transforming Our Future
Sustainability has become a crucial aspect of any business strategy, and at U. S. Steel it is in all facets of our operations. From designing new, greener steels, to building a state-of-the-art steel plant in Arkansas, we have put sustainability at the forefront. That’s because at U. S. Steel, we have made it a priority to be a part of creating a sustainable future, and while it has not been...
YEAR: 2023 perspeXtives: Product Innovation Customer Spotlight | March 06, 2023
Market Conditions, Value Over Volume and Sustainability
I was honored to participate in a Fireside Chat at the Tampa Steel Conference presented by Steel Market Update and CRU Group. Michael Cowden, senior editor at Steel Market Update, was the moderator. Together we covered a wide range of topics about today’s steel, and how it's more relevant than ever. We talked about how U. S. Steel is evolving as a brand, and how we produce steel that’s lighter,...
perspeXtives: Product Innovation | June 27, 2022
U. S. Steel, Norfolk Southern, and Greenbrier Collaborate on New, Sustainable High-Strength Steel Railcar
(The following article was extracted from the press release.)Three of America's leading industrial and transportation companies – U. S. Steel, Norfolk Southern Corporation and The Greenbrier Companies, Inc. – jointly announced a new, more sustainable steel gondola railcar. Using an innovative formula for high-strength, lighter-weight steel developed by U. S. Steel, each gondola’s unloaded...
perspeXtives: Product Innovation | April 25, 2022
Sustainability Helps Shape Promising Future for Automotive Steel
In the battle of public perception regarding the environmental sustainability of steel versus aluminum in the auto industry, aluminum proponents have long advanced a talking point that is compelling in its simplicity. It holds that since aluminum is lighter, vehicles with a higher ratio of aluminum to steel are likely to be more fuel efficient.The point is logical as far as it goes. Its...
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